Search

Sunday 15 May 2011

Big B is an angry young man!


The fresh promos of Viacom 18 and AB Corp's Bbuddah - Hoga Terra Baap promises to bring back Amitabh Bachchan’s angry man image.

A production source tells, "The marketing campaigns have already begun. The producers want to go all out to create maximum buzz around the film. "In Bbuddah..., AB's character returns as the angry old man. The line of the campaign is the return of the baap as AB is the baap of everyone.

They have put together very innovative and creative movie teasers that feature AB Sr in his much admired 'angry young man avatar', followed by him singing the title track Bbuddah hoga terra baap."

"The print teasers use AB's silhouettes, dialogues, styles and images from some of his super hit  films like Deewar, Agneepath, Shahenshah and Hum which will finally lead up to his new look in Bbuddah and will be unveiled on May 16.

The entire campaign is designed in a way to resurrect Big B's angry young man days and the film itself will portray him in a way that audiences haven't seen in a really long time. He plays the 'angry old man' who's still young at heart."

”Bbuddah hoga terra baap”  releases on July 1. The highlight of the film is that Bachchan will be seen using a singing style popular in Hollywood beat boxing. For the first time in Bollywood, AB Sr will be seen doing beat boxing. Where every sound the audiences hear would be from the background music to the instruments is made vocally. The song has been composed by Vishal-Shekhar.

No comments:

Post a Comment