Lack of promotion killed a good film 'Lanka': Manoj Bajpayee

Manoj Bajpai

Manoj Bajpayee, whose newest movie 'Lanka' has fared average at the box office, feels it could have done better if it had good promotions.

''Lanka' got a lot of appreciation but lack of good promotion again killed a film which I am very proud of. Not angry, but disappointed,' Manoj wrote on micro-blogging site.

The 42-year-old has portrayed a character inspired by myhtological demon king Raavan in 'Lanka', which also features Tia Bajpai and Arjan Bajwa. The movie released Friday.

Previously, actors like Govinda and veteran star Dharmendra have lamented how promotions affect a movie nowadays.

'Publicity drama has become a very important part for any film now. It is an important element. That's the only reason why some of my previous movies didn't do well,' Govinda had admitted in a straight interview to previously.

Even Dharmendra rued about how promotions have become an inevitable part of the film industry.

'Filmmakers have made the audience so used to promotions that if a film is not promoted at a certain level, people feel that the film is not worth watching.'

He also took the example of two of his movies, and told, 'Good films fail to work because they are not promoted the way they should have been. 'Apne' was a bigger movie than 'Yamla Pagla Deewana' but the producer did not have enough money to promote the movie.'

'We extensively promoted 'Yamla Pagla Dewana'; in addition the script was also good and people enjoyed it totally. However, it's true if the movies today are not promoted in the right way, they tend to stay behind,' Dharmendra told.